Marketing Department
Faculty Profile
Satish Jayachandran  Associate Professor Marketing Department Contact Information Phone: (803) 777-4406 Fax: (803) 777-6876 satish@moore.sc.edu Dr. Jayachandran's Home Page |
Biography
Satish Jayachandran is Moore Research Fellow and Associate Professor of Marketing at the Moore School of Business, University of South Carolina. His research interests are in the area of marketing strategy. Currently, Satish is investigating issues related to customer relationship management and firm performance. His research has been published in the Journal of Marketing, Journal of Marketing Research and the Journal of the Academy of Marketing Science. With his co-authors, Satish was a recipient of the Harold H. Maynard award for 2001 from the Journal of Marketing for the article that made the most significant contribution to marketing theory and thought. Satish was nominated a 'young scholar' by the Marketing Science Institute in 2003 based on research productivity and managerial interest in research. He has six years of professional experience that includes information technology marketing and advertising. Satish teaches the core Marketing Management course, and Product and Brand Strategy elective in the IMBA program. In addition, he teaches the Marketing Strategy seminar in the Ph.D. program. Satish received the Alfred G. Smith Award for Outstanding Teaching from the Moore School of Business in 2005. He is a member of the editorial review boards of the Journal of Marketing and the Journal of the Academy of Marketing Science. Education
Vita |